Privacy Policy

Effective Date: October 6, 2025

Introduction

This Privacy Policy describes how Maya Enterprise and its affiliates (collectively “Maya Enterprise”, “we”, “our”, “us”) collect, use, share, protect, or otherwise process your information/personal data through our website https://ayuvira.in/ (hereinafter referred to as the “Platform”).

Please note:

  • You may be able to browse certain sections of the Platform without registering with us.
  • We do not offer any product/service under this Platform outside India and your personal data will primarily be stored and processed in India.
  • By visiting this Platform, providing your information, or availing any product/service offered on the Platform, you expressly agree to be bound by the terms and conditions of this Privacy Policy, the Terms of Use, and the applicable service/product terms and conditions, and agree to be governed by the laws of India.
  • If you do not agree, please do not use or access our Platform.
Collection of Information

We collect your personal data when you use our Platform, services, or otherwise interact with us. This includes but is not limited to:

  • Personal data/information provided during sign-up/registering such as name, date of birth, address, mobile number, email ID, and proof of identity/address.
  • Sensitive data with your consent (e.g., bank account, credit/debit card, payment instrument details, biometric/facial/physiological information).
  • Behavioural, transactional, and preference data when using our Platform.

Note:

  • You may choose not to provide certain information by not using a particular feature/service.
  • If you receive any communication (call, email, SMS) claiming to be from Maya Enterprise asking for confidential details (PIN, OTP, passwords), do not share. Report immediately to the concerned law enforcement authority.
Usage of Information

Your personal data may be used for:

  • Providing and fulfilling services you request.
  • Order handling and assistance to sellers/business partners.
  • Enhancing customer experience and personalisation.
  • Dispute resolution and troubleshooting.
  • Marketing and promotional communication (with opt-out option).
  • Fraud detection, prevention, and compliance with applicable law.
  • Surveys, analysis, and research.
Sharing of Information

We may share your personal data:

  • Within our group entities and affiliates to provide services/products.
  • With sellers, business partners, logistics providers, payment processors, and third-party service providers.
  • With law enforcement agencies, courts, or government bodies when required under law or in good faith for compliance, protection of rights, or prevention of misuse.
Security Precautions

We adopt reasonable security practices to safeguard your data. However:

  • Internet data transmission is not 100% secure.
  • Users accept inherent risks of online transactions.
  • You are responsible for keeping login credentials confidential.
Data Deletion and Retention
  • You may delete your account via your profile/settings or by writing to us.
  • Account deletion will remove all personal information, subject to pending claims, grievances, or shipments.
  • We retain data only for as long as necessary or required by law.
  • Anonymised data may be retained for analytics/research.
Your Rights

You may access, rectify, and update your personal data directly through the Platform’s features.

Consent

By using our Platform, you consent to the collection, use, storage, and processing of your information as per this Privacy Policy.

You may withdraw your consent by writing to the Grievance Officer. Withdrawal is not retrospective and may restrict or deny services requiring such data.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Please check periodically for changes. Notifications will be provided as per applicable law.

Grievance Officer
  • Name: Sourav Mistry
  • Designation: Manager
  • Company: Maya Enterprise (Brand: Ayuvira)
  • Address: Canning Railway Market, Canning 1, Canning Town, South 24 Parganas, West Bengal, India – 743329
  • Email: ayuvira.info@gmail.com
  • Phone: +91-8777640043
  • Time: Monday – Friday (9:00 AM – 6:00 PM)